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A new recruit in the war against cancer Multidimensional interrogation of cells in their natural state combined with multiple wavelengths of light and. Cancer is a leading cause of death in canines, with 1 in 4 dogs in the u.s

Expected to be diagnosed with cancer in their lifetime.² 73% of pet owners are interested in having a cancer screening test for their pet—and now you can offer them one.³ the revolutionary technology behind idexx cancer dx testing detects a proprietary, circulating biomarker. The mixed adoption rates of new products, such as the invue analyzer and cancer dx, present a risk to idexx’s growth strategy. Idexx laboratories shared earlier this month the launch of idexx cancer dx, a diagnostic panel with early detection of lymphoma in canine patients

The new panel is an accessible blood test that can be added to the panels of sick pets and can be integrated into annual wellness screenings.

What risks does idexx face from mixed adoption of new products

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