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Learn what revenue leakage is, its common causes, and practical strategies to prevent lost income in your sales process. While seasonal fluctuations and market trends can explain some variations, an unexplained decline warrants a closer look. Understand what is revenue leakage, why it happens, and how to prevent it

Sales pipeline leakage refers to the loss of potential revenue that occurs throughout the sales process One of the most obvious indicators of a potential sales leak is a decrease in sales compared to previous periods It is a critical challenge that businesses face, as it directly impacts their bottom line.

Revenue leakage happens when your business unintentionally loses money due to inefficiencies, errors, or missed opportunities

It’s often unnoticed but accumulates over time, leading to significant financial impact. Sales leakage is the gap between the number of prospects entering your sales pipeline and the number of deals exiting the pipeline While you may be keeping a close eye on your final pipeline conversion rate, pipeline leakage may be happening in other areas.

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