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The sponsorship model for change management refers to a structured approach that emphasizes the importance of leadership sponsorship and support in successfully implementing organizational change. Make sure you don't miss the critical steps of explaining what you need them to do and reinforcing their actions with something as simple as a thank you. Each model opens a different door to brand recognition, customer loyalty, and market penetration

The key is in choosing the path that aligns most authentically with the startup's vision and values, ensuring that the sponsorship is not just seen, but felt, remembered, and cherished. If you find that you're struggling with an ineffective sponsor, use the adkar model to assess potential barrier points In this guide, we'll walk you through the process of developing sponsorship levels that attract a wide range of sponsors

We'll also provide examples and templates to make the task simpler.

We will show you which typical sponsorship models exist and how these principles apply to your event and develop the sponsorship packages that are right for you. Event sponsorship packages are essential for providing additional funding, visibility, and promotional opportunities for an event Two main types of event sponsorship packages include tiered and a la carte models with customizable benefits. Active sponsorship goes hand in hand with change facilitation

Develop an action plan that lists what needs to be expressed and when, the modelling actions to take, and how the sponsors will recognise and reinforce the change at key times.

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